Abstract
In view of the main problems of tourism food packaging at present, this paper points out the important values of introducing regional cultural elements into tourism food packaging design, and elaborates the expression strategies of regional cultural elements in tourism food packaging design from the perspective of theoretical bases, translation processes and existing typical cases, and finally puts forward the development direction of regional cultural symbol innovation design into tourism food packaging in the future, aiming at realizing the "win-win" between spreading regional characteristic culture and promoting the benign development of tourism food.
Publication Date
2-18-2023
First Page
123
Last Page
126
DOI
10.13652/j.issn.1003-5788.2020.12.026
Recommended Citation
SHAN, Jiang-dong
(2023)
"Translation and expression of regional cultural elements in tourism food packaging design,"
Food and Machinery: Vol. 36:
Iss.
12, Article 26.
DOI: 10.13652/j.issn.1003-5788.2020.12.026
Available at:
https://www.ifoodmm.cn/journal/vol36/iss12/26
References
[1] 中华人民共和国文化和旅游部.2019年文化和旅游发展统计公报[EB/OL].(2020-06-20)[2020-07-20].https://www.mct.gov.cn/whzx/ggtz/202006/t20200620_872735.htm.
[2] 马当英.中国旅游食品地理初探[J].西北大学学报(哲学社会科学版),1992(1):63-69.
[3] 黄慧玲.基于地域文化的上海老字号包装设计研究[D].西安:西安理工大学,2019:9.
[4] 徐莉琴,过山.中国民间传说元素在文创产品中的应用[J].湖南包装,2020,35(3):32-34.
[5] 白莉.中国传统图案在现代图形创意中的应用[J].湖南包装,2019,35(6):125-128.
[6] 郑笑仁,唐勇.乡村振兴战略背景下农产品包装设计探析[J].湖南包装,2019,34(4):99-101.
[7] 余佳.乡村振兴战略下的农产品包装创新设计与品牌塑造[J].湖南包装,2020,35(1):84-87.
[8] 章翔.地域文化在地方特色食品包装中的体现[J].美术大观,2013(3):114.
[9] 卢鹏,周若祁,刘燕辉.以“原型”从事“转译”:解析建筑节能技术影响建筑形态生成的机制[J].建筑学报,2007(3):72-74.
[10] 李莉.民间美术情感元素在传统食品包装设计中的应用研究[J].食品与机械,2017,33(6):105-109,152.
[11] 嫣莉,方海,邓颖敏.肇庆裹蒸粽包装系统性创新设计[J].食品与机械,2020,36(10):101-105.
[12] 周广海.乡村旅游食品安全管理的问题与对策[J].食品与机械,2013,29(6):79-81,88.
[13] 吴斌.基于地域特色文化的现代白酒包装设计研究[J].食品与机械,2017,33(7):107-110,128.
[14] 鄢莉,姜蕾歌.地域文化符号转译在粤西年例食品包装设计中的应用[J].食品与机械,2018,34(6):105-109.
[15] 罗奕,马林,周蕊.食品包装设计中地域文化的现代转译路径探究[J].包装工程,2020,41(12):241-246.
[16] 王磊,张莉娜,王俊,等.基于地域文化转译的旅游食品包装设计研究[J].包装工程,2017,38(20):88-93.